Keep every customer.Grow every account.

CustomerHub reads the orders that already flow through MADAR. See who orders less, what they stopped buying and how every account develops over the year.

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In development · Book a demo for early access

BDBaqala Al DiyafaBaqala · Al Olaya, Riyadh · Customer since Mar 2025WhatsApp · Arabic
Usually orders every 4 days. Last order 9 days ago.Send an offer

Orders, last 6 weeks

Buys mostTheir price

  • Abu Kass Basmati Rice 5 kgUsually 3 ctnSAR 198.00
  • Afia Corn Oil 1.8 LUsually 2 ctnSAR 102.00
  • Al Osra Sugar 5 kgUsually 1 ctnSAR 92.00

Stopped buying

  • Almarai Milk 1 LEvery week until 22 Sep

Open invoices

  • INV-2291Due 16 Oct851.00
  • INV-2304Due 20 Oct353.00
  • Total openSAR 1,204.00

Why customers leave without a word.

    • A baqala skips one order, then two
    • Nobody sees it until the month closes
    • By then they order from someone else

    • Milk went to another supplier, rice stayed
    • A smaller basket looks like a normal order
    • Nobody asks why

    • An account shrinks a little every month
    • A strong Ramadan hides a slow decline
    • The yearly report comes too late

    • A cart started in the morning is never sent
    • Change requests wait until someone reads them
    • The team answers the same questions all day

The whole customer history at a glance.

Revenue, margin, trends and early warning signs for every customer in one view. Clear next steps for your sales team, and the full picture for managers.

Built from the orders in MADAR. Your ERP stays the source.

Customers148 customers Search customers
CustomerRevenue · 90 daysMarginTrendLast order
Qasr Al Sham RestaurantRestaurant · Al MalazSAR 48,60014.2% Ordering more13 Oct
Al Yasmin CateringCatering · HittinSAR 41,25011.8% Steady15 Oct
Baqala Al DiyafaBaqala · Al OlayaSAR 12,48016.5% Ordering less6 Oct
Matam Al DirahRestaurant · Al MurabbaSAR 9,87013.1% Stopped ordering3 Oct
Baqala Al NakheelBaqala · Al NakheelSAR 6,30017.4% Skipped products1 Oct

Win back revenue.Spot skipped products fast.

Alerts tell you who orders less, more or not at all. The fall-off list shows which products a customer left out of their last orders, so you can bring them back before a competitor takes the order.

See how every account develops.

Month by month and year over year: volume, basket, order rhythm and product mix.

QSQasr Al Sham RestaurantRevenue a month, SAR · Nov 2025 to Oct 2026 Growing

All accounts · Oct 2025 against Oct 2026

CustomerRevenue a monthOrders a monthBasketTrend
Qasr Al Sham Restaurant14,200 → 18,6008 → 9SAR 2,070Growing
Al Yasmin Catering13,100 → 13,4004 → 4SAR 3,350Steady
Baqala Al Diyafa5,600 → 4,1008 → 7SAR 590Shrinking
Baqala Al Nakheel2,900 → 2,1005 → 5SAR 420Shrinking

Seasons, not surprises

Compare a month with the same month last year, so a Ramadan peak or a summer dip doesn't look like a lost customer.

Who grows, who shrinks

For every account: how often they order, how big the basket is and which products they add or drop.

Finish more orders. Answer every message.

The Order Agent reminds customers about orders they didn't send, and handles changes on its own.

Reminders on unfinished orders

A customer starts an order and stops. The agent reminds them in their chat, and the order gets sent. More finished orders, more revenue.

Hundreds of messages, handled

Change an order, ask for the delivery time, add a product: the agent takes care of it. Your team only sees what needs a person.

Every account has an owner.

One rep per customer, with calls, notes and tasks in one log, so every follow-up happens on time.

Activity Add a note

  1. Task · due 17 OctFaisal · Today 09:05

    Visit with the Almarai milk offer

  2. Ordering lessMADAR agent · Today 07:00

    22% fewer products in the last 6 orders. Alert sent to Faisal.

  3. CallFaisal · 14 Oct

    They moved milk to another supplier for the price. Open to our offer.

  4. NoteNasser · 12 Oct

    Opening a second shop in Al Malqa in November.

Clear ownership

Each customer belongs to one rep. Alerts and tasks go to them, and a manager sees every account.

Follow-ups on time

Every morning each rep gets their tasks and alerts on WhatsApp, linked to the customer's page.

FAQs

  • It learns each customer's usual order rhythm from their past orders. When an order is late for that customer, or the basket gets smaller, you get an alert.

  • The fall-off list shows the products a customer used to order and left out of their recent orders. Your rep can offer them back at the customer's own price.

  • Yes. CustomerHub is built on the orders that flow through MADAR into your ERP. Your ERP stays the source for prices, stock and invoices.

  • No. It also shows the long run: how each account's volume, basket, order rhythm and product mix develop over months and years, including seasons like Ramadan.

  • No. Alerts come to you and to the rep who owns the account, in MADAR and on WhatsApp.

Keep them ordering.

CustomerHub is in development. Book a demo and get early access with the first wholesalers.

Book a demo
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